In 2014, eleven artists in the Northfield area gathered around a campfire at Eureka Pots to establish the Cannon Clay Cooperative and begin planning the first tour, which took place two years later. Members of the Cooperative aspire to represent a variety of professionals working in the field – from functional and production potters to sculptors and installation artists – in order to showcase a rich diversity of work. The Cooperative seeks to build community through their interactions with the public; support emerging artists by inviting them to display work; and encourage the public to support local businesses, restaurants, and breweries during their visit to Northfield.